The Push for Legalized Sports Betting in Missouri: A Campaign Fueled by Dollars

As the Nov. 5 general election approaches, the stakes have never been higher for sports betting in Missouri. With millions of dollars flooding in from notable players in the online gambling industry, the outcome of the election could redefine the landscape of gaming in the Show-Me State. This article delves into the significant contributions made by sports betting giants like FanDuel and DraftKings, the growing bipartisan support for the cause, and the implications of legalized sports betting for the state.

Financial Commitment from Major Betting Companies

The urgency of sports betting legalization in Missouri is underscored by substantial financial backing. Just last week, FanDuel’s parent company, Betfair, made headlines by donating an impressive $4.6 million to the Winning for Missouri Education Campaign. This significant contribution follows FanDuel’s prior commitment of $20.375 million to support the broader pro-sports betting initiative. In total, FanDuel and its rival DraftKings have invested a staggering $40.7 million into the campaign, as reported by the Missouri Ethics Commission.

This financial influx aims at galvanizing public support, as historically, Missouri has considered and rejected various attempts to legalize sports betting. The current campaign, featuring a constitutional amendment question on the upcoming ballot, marks the most promising opportunity yet for supporters of legalized gaming in the state.

The Proposed Framework for Sports Betting

Should Missouri voters approve the constitutional amendment, the result would allow each sports team and casino within the state to operate both retail and online sports betting. Under this proposed framework, every team and land-based casino could obtain one retail betting license and one online betting license. Furthermore, these establishments could associate with one online sports betting operator, leading to a potential landscape of 19 retail and 21 online sports betting licenses available within the state.

This structured approach to legalization is designed not only to create a thriving sports betting market but also to keep millions of dollars that would typically flow to neighboring states where sports betting is already legal. The influx of tax revenue is expected to significantly benefit Missouri’s educational programs, adding another layer of appeal to the campaign.

Bipartisan Support: A Uniting Force for Legalization

The Winning for Missouri Education campaign is gaining momentum, bolstered by endorsements from both sides of the political aisle. Last week, Senate President Pro Tem Caleb Rowden (R-19) and Senator Brian Williams (D-14) both threw their support behind Amendment 2. Their endorsement was prominently featured in a new advertisement aimed at generating voter interest and engagement.

Jack Cardetti, a spokesperson for the campaign, emphasized the importance of bipartisan support in his statement: “We are proud to have a growing list of leaders from all political backgrounds standing together to support Amendment 2. Right now, millions of dollars are leaving Missouri as people cross state lines to place bets. Amendment 2 will bring those dollars back home and ensure the tax revenue stays here, benefiting Missouri schools. This is a real opportunity for voters to make an impact.”

Support for the amendment transcends party lines, as both gubernatorial candidates—Lieutenant Governor Mike Kehoe (R) and House Minority Leader Crystal Quade (D)—have endorsed the proposal. Additionally, local civic organizations, such as Freedom Inc. and various construction trade councils, have aligned themselves with the campaign’s goal.

Major Media Endorsements and Public Perception

The movement for legalized sports betting has also garnered significant backing from Missouri’s two largest newspapers. Both The Kansas City Star and The St. Louis Post-Dispatch have officially endorsed a “yes vote” on Amendment 2, highlighting the growing media support for the initiative. This type of endorsement from influential local media is crucial, as it can shape public perception and sway undecided voters.

Conclusion: A Critical Decision Ahead

As Missouri approaches a pivotal election day, the potential legalization of sports betting stands as a symbol of the changing landscape of gaming in the state. With nearly $40 million in campaign contributions from FanDuel and DraftKings, a bipartisan coalition advocating for the amendment, and strong media support, the groundwork is being laid for a successful outcome.

Missouri voters will soon make a choice that could not only change the betting landscape within the state but also bring substantial financial benefits to local education systems. With the eyes of the nation on Missouri, the forthcoming election represents a critical juncture for legalized sports betting in America.